Sheila Millar Presents "Marketing to Children: Existing Legislation and Developments"

Sheila Millar Presents "Marketing to Children: Existing Legislation and Developments" at the International Chamber of Commerce (ICC) Marketing and Advertising Commision, held October 1-2, 2018 in Cartagena, Colombia. The ICC provides guidance on the ever-changing landscape of modern marketing, advertising marketing, and advertising issues – promoting effective self-regulation that is harmonized to best practice around the world. The Consolidated ICC Code of Advertising and Marketing Communications Practice is the gold standard for self-regulation. Since it's introduction in 1937, it has served as the cornerstone for the codes of most self-regulatory systems in existence today. For more information, click here.